Laurie Peters
About Laurie Peters - Award winning Creative Director, Photographer, Interactive Designer
In a career that spans over two decades, I, Laurie Peters, have crafted a narrative that bridges the gap between boundless creativity and corporate sophistication. A graduate of The University of The West of England in 1998, my professional journey has been a testament to the power of storytelling, whether through visual, auditory, or interactive mediums.
Versatile Creativity: My role as a creative director and photographer has seen me delve into a myriad of projects, from animated TV and online content that captivates, to podcasting that entertains and engages audiences worldwide. Yet, it's in the blend of creativity and strategy where my true expertise lies.
A Designer with a Corporate Edge: Through PetersFox Ltd, I've channeled my creative energy into the realm of interactive design for corporate clients, crafting digital experiences that not only captivate but also communicate brand values with precision. My work is a balance of innovation and restraint, creating interfaces and experiences that resonate with target audiences while adhering to brand guidelines and objectives.
Bridging Worlds: My animation and video production work, while creatively fulfilling, is complemented by my ability to speak the language of brands. This duality allows me to traverse the worlds of edgy pop culture and corporate brand identity with ease, bringing a unique perspective to every project.
Collaboration at the Core: My journey has been punctuated by partnerships with industry giants and creative talents alike, from Ricky Gervais to corporate behemoths like Microsoft, PMI and BP Castrol. These collaborations underscore my ability to adapt and thrive in diverse creative environments, whether leading a groundbreaking animated series or steering a brand towards its digital future.
A Polymath's Portfolio: My body of work reflects a commitment to storytelling in all its forms. From captivating visual narratives and immersive audio experiences to sophisticated interactive designs, my portfolio is a testament to a career built on versatility, creativity, and strategic insight.
Welcome to my world, where creativity meets functionality, where every project is an opportunity to explore new horizons.
